Saturday, May 29, 2010


Cardon is a very well known argentine brand. It's sort of classic, embracing our past (Gauchos/Mate, typical argentine things...)

Ser la Primera Marca Tradicional Argentina.

this is some text I took from their web page (
The Vision of the company was to be the first traditional Argentine brand. (They have of course achieved it, not only nationally but internationally as well)

This image is their 2010/2011 summer add campaign. This collection was inspired by a province: San Juan (for instance the violet grape tones, earthy tones, leather, linen, black&white)
I like it, but it's sort of casual but elegant at the same time. And I love the colors!!

What do you think?

An easy way to get in touch with them is by following them on facebook (were they will be showing their collection live from the runway! pretty cool huh?).

This was there winter ad campaign, I specially liked it because it says BICENTENARIO, which means "bicentennial" (200 years passed since the beginning of our independence)

So what do you think? A bit too traditional for you? Do you like it?


La Dolce Moda

long time no see

I'm sorry I haven't been posting for a while,
I've been having pretty tough exams, and I just got back from Paris...
Well actually that's not the whole story, I was supposed to be there for two weeks, but because of a family emergency I had to come back three days after I had left.... :(

But thankfully, I had a taste of lovely and beautiful Paris. The city of lights, what can I say? it was amazing!

Here I leave you a couple of pictures of the city of bright lights:


La Dolce Moda